About RObyn 

Robyn is a cultural strategist, audience development and marcomms consultant with ten years of experience across public engagement, creative strategy, content, marcomms, and partnerships.

After starting her career in her career in production at Festival Republic, before moving to agency Don’t Panic in account management, and later strategy. Robyn finally settled in the space where social change meets culture as Head of Public Engagement at the Migration Museum (2019 - 2022). Here she oversaw the audience development plan as the museum moved to the heart of a London shopping centre. She also led the campaign and media strategy for the award-winning Football Moves People (organic reach 4m+ with national and international coverage).

As Senior Brand & Campaigns Manager at V&A East (2022 - 2024) Robyn led brand creation client-side with The Face; co-led development of marcomms launch strategy, adaptation of audience segmentation, and V&A East social strategy and content pillars. She also commissioned the Culture Council, named the inaugural exhibition and chaired the V&A East Launching Working Group.

Since 2024 Robyn has been working as a freelance consultant, storyteller and facilitator for organisations including The Blagrave Trust, Culture&, UCL East. As well as working on her own creative projects, including ACE funded research into culture and power for a literary project.

Robyn writes the newsletter Crash Cultured - an irreverent take on trends in the cultural/creative sectors through a sociopolitical lens; coupled with cultural happenings, and things to read, watch and listen to.  

Robyn has a masters in Violence, Conflict & Development from SOAS where she focused on structural exclusion in the areas of youth violence, and racialized treatment of Black British populations in mental health, and professional settings. She thinks creativity and culture can help break cycles of marginalisation and structural violence and this is her why.